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Competitor Analysis - Fast Games
Project type
Competitive Analysis / Market Research
Role
UX Researcher / Market Researcher
Keyworkds
Competitive Benchmarking, Game UX, Mobile Casino Interfaces, Interaction Patterns, Comparative Analysis, Market Research
Research Goal
Identify best practices and usability patterns across the casual and instant game segments to inform UX improvements for Galaxsys’ existing and upcoming games.
Methodology
We performed a qualitative UX benchmark of competitor games based on:
-Layout & Game Flow
-Visual Clarity & Hierarchy
-Button Placement & Accessibility
-Feedback Mechanisms (score, progress, state changes)
-Mobile Optimization & Responsiveness
Summary
A comparison matrix consolidates the findings into a single overview, ranking each competitor on interaction quality, UI clarity, accessibility, and mobile adaptability. Galaxsys can use this matrix to prioritize UX improvements that directly address current gaps and strengthen product competitiveness.
